Chicago rideshare advertising firm offers free ad space during coronavirus disruption
exec, LLC, an advertising company that displays ads on tablets in rideshare cars, is waiving all advertising fees for small businesses through June 1, 2020. Additionally, the company will deploy content from hospitals and medical providers onto the tablets in an effort to keep everyone informed.
As companies adapt and, in some cases, reinvent themselves, they need a way to tell consumers about the services they offer and how to obtain them. exec wants to help spread the word and inject life into local economies during this time.
“Small business owners are doing everything they can to get the word out that they deliver or that they’re still open. Many times, with taped signs on windows or flyers on doorsteps,” said exec Co-Founder Jared Hoffa. “We’re offering them the chance to use our tech to get that message out faster and more effectively. As for hospitals, this gives riders and drivers a chance to get up-to-date information about the virus and how they can protect themselves. exec currently features an in-depth interview with Dr. Eric Mizuno from Weiss Memorial Hospital about ways to protect yourself from the coronavirus.”
According to the company, it is particularly useful for small businesses because of the do-it-yourself platform. It lets advertisers upload photos and/or videos directly through its website, choose how many times the content plays, and then blast the ad onto screens in the backseats of Uber and Lyft cars.
“We’re all in this together,” said Hoffa. “exec has always been about giving a voice to small businesses and the community in general. If we can help in even the smallest ways, I feel we are obligated to do so.”
For more information, visit BeTheExec.com.