Cybersecurity solutions for small businesses
A new book, Cybersecurity: A Business Solution, educates small and medium businesses on how to protect themselves and prepare to survive when even the best protection fails. Written by IT and cybersecurity expert Rob Arnold, it is intended to present the high-tech world of cybersecurity in a way that can be learned quickly and easily by anyone and applied to any business.
"Cyber risk management is often thought of as a luxury afforded only by large businesses with big budgets," said Arnold, founder and CEO of Threat Sketch, a company dedicated to the development of cyber risk assessments to solve budgeting and planning problems for small and medium-sized businesses. "But cyberattacks can occur in any size business, and more hackers are taking advantage of small companies' complacency and vulnerabilities. I wanted to provide a simple solution to help small and medium-sized business owners take control of their cybersecurity risk management plan."
Cybersecurity: A Business Solution offers a step-by-step guide to manage a company's cybersecurity needs, and is written specifically for the leaders of small to medium-sized businesses. It will help a company create and implement a plan that will help protect it from cyberattack, manage the financial impact of cybersecurity, and show how to be prepared for taking action if an attack happens. The book covers the basics of managing cash flow, insurance, public image, customer service, and legal affairs to protect the organization's business mission. The book also covers common pitfalls that lead to a false sense of security. In addition, to help offset the cost of higher security, it explains how to leverage investments in cybersecurity to capture market share and realize more profits.