Report: eMirrors and smart cameras set to transform mirrors market
Frost & Sullivan is reporting that the benefits to replacing traditional mirrors with electronic mirrors and smart camera feeds will have a tremendous impact on the industry. The findings were published in the firm’s latest analysis on the market, the North America and Europe Rear View Mirrors Market, 2017. The report is said to offer insight on various aspects of the market such as interior and exterior mirror technology, integration of rear view mirrors with advanced driver-assistance systems (ADAS), and the role of digital rear view mirrors in semi-autonomous driving.
"By 2025, one in three vehicles is expected to offer electrochromic auto-dimming interior rear-view mirrors, along with a host of advanced functions like antenna integration for various applications," said Frost & Sullivan Mobility Senior Research Analyst Manish Menon. "A hybrid solution like adding a camera module to traditional exterior mirrors is the best solution as it addresses the challenges posed by replacing a traditional exterior mirrors with a camera module."
A document release by Frost & Sullivan states that combining camera technology and mirrors with lighting and telematics will allow for greater visibility with real-time information, eliminating blind zones around the vehicle, reducing aerodynamic drag, and improving future cockpit and cabin design and functionality. It’s this functionality that has made traditional external and interior mirrors redundant.
Developments and trends driving growth in the North American and European rear-view mirrors market according to the report are:
- By 2025, traditional interior and exterior rear-view mirrors in the E, F, and G vehicle segments will give way to camera-powered, 2-in-1 video screens that provide normal mirror functions as well as a video feed of the vehicle's surroundings.
- Camera-integrated rear-view mirrors are expected to reach about 1.4 million in unit shipment by 2025 with a host of luxury vehicles offering multiple camera-driven continuous feed mechanisms.
- Proliferation of ADAS and safety functions, such as blind spot detection and lane departure warning, along with the convenience of continuous camera feed, will boost the uptake and adoption of exterior eMirrors.
- Connected living lifestyles will be pushed through future mirror systems that integrate ADAS functions with biometrics.
"Future driver interaction with the vehicle cockpit is expected to be largely hands-free,” said Menon. “OEMs and suppliers should look toward developing or acquiring advanced human-machine interface concepts, such as natural language and gesture recognition, to gain a competitor advantage."
North America and Europe Rear-view Mirrors Market, 2017, is part of Frost & Sullivan's Automotive & Transportation Growth Partnership subscription.